Privacy Policy
Last updated: April 1, 2026
Who We Are
Statnive is a privacy-first analytics plugin for WordPress, developed and maintained by Statnive (“we,” “our,” or “us”). Our website is located at https://statnive.com.
We believe website analytics should be simple, fast, and respectful of user privacy. Our plugin is designed to give WordPress site owners meaningful insights without compromising their visitors’ personal data.
Important distinction: This Privacy Policy covers the statnive.com website and our company operations (account management, support, billing). The Statnive plugin itself operates entirely on your own server, does not use cookies, and does not send any visitor data to us or any third party.
What Data We Collect
Account Data
When you create a Statnive account or purchase a license, we collect:
- Name
- Email address
- Billing address (for paid plans)
- Payment information (processed by our payment provider; we do not store full card details)
- WordPress site URL(s) associated with your license
Plugin Usage Analytics
To improve our product, we may collect anonymized, aggregated usage data such as:
- Plugin version installed
- WordPress version
- PHP version
- Active features/modules enabled
This data is collected only with your explicit opt-in consent during plugin setup. You can disable it at any time from the plugin settings.
Contact and Support Data
When you contact us for support, we collect:
- Your name and email address
- The content of your support request
- Any attachments or diagnostic data you provide
- System information shared voluntarily for troubleshooting
Website Analytics
We use minimal analytics on statnive.com to understand traffic patterns. This may include:
- Pages visited
- Referring source
- Country (derived from IP, not stored)
- Browser and device type
We use Google Tag Manager for analytics measurement on the statnive.com website. We do not use tracking scripts that profile visitors across websites for advertising purposes.
How We Use Your Data
We use the data we collect for the following purposes:
- Account management — To create and maintain your account, process purchases, and manage licenses.
- Product delivery — To provide plugin updates, verify license validity, and deliver premium features.
- Customer support — To respond to your inquiries and resolve technical issues.
- Product improvement — To understand how our plugin is used (aggregated, anonymized data only) and prioritize features.
- Communication — To send transactional emails (purchase confirmations, license renewals) and, with your consent, product updates and tips.
- Legal compliance — To comply with applicable laws, prevent fraud, and enforce our terms.
Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA), we process your personal data under the following legal bases:
- Contract performance — Processing necessary to fulfill our agreement with you (account creation, license delivery, support).
- Legitimate interests — Product improvement through anonymized analytics, fraud prevention, and security.
- Consent — Marketing communications and optional plugin usage telemetry. You may withdraw consent at any time.
- Legal obligation — Where we are required to retain data for tax, accounting, or regulatory purposes.
Cookies and Tracking
The statnive.com website uses a minimal set of cookies:
- Cloudflare security cookies — Required for DDoS protection and site security. These are strictly necessary and do not track you across websites.
- Session cookies — Used when you log in to your account dashboard. These expire when you close your browser or after a defined session period.
- Analytics — If we use any first-party analytics, it operates without cookies or with minimal, non-identifying cookies.
We do not use advertising cookies, social media tracking pixels, or any cross-site tracking technologies. For full details, see our Cookie Policy.
Third-Party Services
We use a limited number of third-party services to operate our business:
| Service | Purpose | Data Shared |
|---|---|---|
| Cloudflare | CDN, DDoS protection, DNS | IP address (processed, not stored by us) |
| Payment processor | Subscription billing | Billing name, address, payment details |
| Email service provider | Transactional and marketing emails | Name, email address |
| Help desk software | Customer support ticket management | Name, email, support content |
| Google Tag Manager | Analytics and conversion measurement on statnive.com | Pages visited, anonymized usage data (Google Privacy Policy) |
All third-party providers are selected for their GDPR compliance and data protection practices. We do not sell, rent, or trade your personal data to any third party.
Data Sharing
We do not share your personal data with third parties except:
- Service providers — As described above, strictly for operating our business.
- Legal requirements — If required by law, court order, or governmental authority.
- Business transfers — In the event of a merger, acquisition, or sale of assets, your data may be transferred to the successor entity, with equivalent privacy protections.
We will never sell your personal data.
Data Retention
We retain your data for as long as necessary to fulfill the purposes described in this policy:
| Data Type | Retention Period |
|---|---|
| Account data | Duration of your account + 30 days after deletion |
| Billing records | 7 years (legal/tax requirements) |
| Support tickets | 2 years after resolution |
| Website analytics | 26 months (aggregated) |
| Marketing consent records | Duration of consent + 1 year |
You may request deletion of your account and associated data at any time.
Your Rights Under GDPR
If you are in the EEA, you have the following rights regarding your personal data:
- Access — Request a copy of the personal data we hold about you.
- Rectification — Request correction of inaccurate or incomplete data.
- Erasure — Request deletion of your personal data (“right to be forgotten”).
- Restriction — Request that we limit processing of your data.
- Portability — Receive your data in a structured, machine-readable format.
- Objection — Object to processing based on legitimate interests or for direct marketing.
- Withdraw consent — Where processing is based on consent, withdraw it at any time without affecting prior processing.
To exercise any of these rights, contact us at privacy@statnive.com. We will respond within 30 days.
You also have the right to lodge a complaint with your local data protection authority.
Data Security
We implement appropriate technical and organizational measures to protect your data, including:
- Encryption in transit (TLS 1.2+) and at rest
- Access controls and authentication for internal systems
- Regular security reviews and dependency audits
- Minimal data collection principle — we only collect what we need
- Cloudflare WAF and DDoS protection
No method of transmission or storage is 100% secure. If we become aware of a data breach that affects your rights, we will notify you and the relevant authorities as required by law.
Children’s Privacy
Our services are not directed to individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware that we have collected data from a child under 16, we will delete it promptly. If you believe a child has provided us with personal data, please contact us at privacy@statnive.com.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will:
- Update the “Last updated” date at the top of this page
- Notify registered users by email for significant changes
- Post a notice on our website
We encourage you to review this policy periodically.
Contact Us
If you have any questions about this Privacy Policy or our data practices, you can reach us at:
- Email: privacy@statnive.com
- Website: https://statnive.com
For GDPR-related inquiries, please include “GDPR Request” in your subject line to help us route your request promptly.