Frequently Asked Questions

Statnive is a privacy-first analytics plugin for WordPress. It gives you a clear, real-time dashboard showing where your visitors come from, what pages they view, and which traffic sources drive the most value. All data stays on your server with no third-party data transfers.

Yes. The core plugin is free and available on WordPress.org. It includes real-time dashboard, traffic sources with automatic channel grouping, geographic analytics, device and browser data, page analytics, a REST API for programmatic data export, the full WooCommerce Revenue Report (5 KPIs + 7 breakdowns) shipped in v1.0.0, and — as of v1.1.0 — the Ask me! Advisor with 116 owner-phrased questions across 10 categories (63 answer today, no AI / no LLM / no third-party API).

Data retention is configurable from 30 days up to 10 years (default: 10 years).

Ask me! (shipped in v1.1.0) is a new admin tab that turns the dashboard into a question-driven view. Instead of finding the chart that matters, you pick the question and the answer card opens.

The plugin ships 116 hand-written, owner-phrased questions across 10 categories: Traffic Overview, Real-time & Tracking Health, Pages & Content, Referrers & Channels, Campaigns & UTM, Geography & Language, Devices & Browsers, Engagement & Quality, Revenue, and Events & Privacy. 63 answer in one click today; the remainder render a Coming soon card on the v1.2 free + Growth v2 paid timeline.

Every question reuses the same SQL the dashboard already runs — no AI, no LLM, no third-party API, zero outbound calls from the Advisor pathway. Each user can pin up to 10 favourites (default 5) to a Home tab; pin preferences are stored in wp_usermeta on your database and covered by the WordPress Privacy API exporter and eraser.

No. Statnive is 100% cookieless. It does not use cookies, localStorage, sessionStorage, or any form of browser storage. It also does not use fingerprinting techniques. This means you do not need a cookie consent banner for Statnive.

Yes. Statnive is designed to support compliance with GDPR, CCPA, PECR, and other privacy regulations. Since all data stays on your own server and no personal data is transferred to third parties, you avoid the most common compliance pitfalls.

IP addresses are used only for GeoIP lookup and then immediately discarded. Visitor hashes use daily rotating salts so the same visitor gets a different hash each day, making re-identification impossible.

Instead of storing identifiers in cookies, Statnive generates a daily visitor hash using a combination of anonymized data points. The hash uses a salt that rotates every day, so the same visitor produces a different hash on different days.

This approach counts unique visitors accurately within a single day while making it impossible to track individuals across days. Raw IP addresses are never stored.

No. The Statnive tracking script is ~2.4 KB gzipped (5.5 KB raw) and loads asynchronously, so it does not block page rendering. The tracking endpoint is optimized to add less than 25ms of overhead per request. Database queries use star schema indexes for fast reads even on high-traffic sites.

Yes — fully. As of v1.0.0 (May 2026), Statnive ships a dedicated WooCommerce Revenue Report in /wp-admin: 5 KPIs (Orders, Revenue net, Average Order Value, Refund total + Rate, Tax + Shipping) and 7 breakdowns — Revenue by Channel across 8 channels (including a dedicated AI Assistants channel), Revenue by UTM source/medium/campaign, Revenue by Landing page, Top Products (units + revenue, refunds applied), Cart-to-Purchase Funnel with 4 stages and per-step conversion rates, Refunds (rate trend + top refunded products), and Coupons (redemptions + net revenue after discount). Plus a daily revenue timeseries.

Built on WooCommerce 8.5+ Order Attribution, HPOS + Block Checkout compatible, READ-ONLY against WooCommerce. Historical orders auto-import via Action Scheduler the first time you open the Revenue Report — no setup required.

v1.1.0 refined the integration: order date bucketing now uses COALESCE(date_paid_gmt, date_created_gmt) so subscription renewals and delayed-payment orders (BACS, cheque, COD) land on the day payment cleared; the funnel Overall % denominator switched to widest-step, and per-step UI shows conversion %, not drop %.

Yes. The Statnive dashboard shows a live visitor counter, currently active pages, and a real-time feed of recent pageviews. The default view is Today or Last 7 Days, so you always see current data first. This is available in the free plan.

Statnive automatically classifies raw referrer URLs into eight human-readable channels. Six are auto-detected from referrer data (Direct, AI Assistants, Organic Search, Social Media, Email, Referral) and two are derived from UTM parameters (Paid Search, Paid Social). The AI Assistants channel surfaces traffic from ChatGPT, Claude, Perplexity, Gemini, Copilot, and other LLMs. This happens automatically with no manual configuration needed.

For example, traffic from google.com is classified as Organic Search, traffic from facebook.com as Social, traffic from chatgpt.com as AI Assistants, and traffic from newsletter links with UTM parameters as Email.

Yes. Statnive ships a REST API in the free plugin for programmatic data export. You can query visitors, pageviews, traffic sources, and other analytics in JSON format. Statnive also integrates with WordPress's built-in privacy data export and erasure tools.

Statnive requires WordPress 6.2 or later, PHP 8.1 or later (the PHP floor was raised from 8.0 to 8.1 in v0.4.13, since PHP 8.0 reached end-of-life in November 2023), and MySQL or MariaDB. Tested up to WordPress 7.0. It runs on any standard WordPress hosting environment. The plugin is self-hosted so there are no external service dependencies.

Statnive includes a built-in diagnostics page and self-test runner. Go to Statnive > Diagnostics in your WordPress admin to verify that tracking is working correctly, check database health, and run a privacy audit. Most issues are resolved automatically.

Yes. Statnive captures all five standard UTM parameters (source, medium, campaign, term, content) and includes a dedicated UTM report. UTM-tagged traffic is also automatically classified into Paid Search or Paid Social channels.

Because Statnive runs on your own server, ad blockers and privacy extensions cannot block it. Cloud-based analytics like Google Analytics are blocked by 30-50% of visitors using ad blockers, privacy browsers, or extensions like uBlock Origin. Statnive sees every visitor.